This workshop resource introduces personal branding and offers strategies to define your strengths, craft your story, and communicate your brand consistently.

This resource was developed by Dr. Johanna Andrews Adlam, Ph.D., MPH, CPCC, ACC, Founder & CEO of Premexcellence®, and are shared here with her permission. Dr. Johanna is a certified career and life coach, academic and public health consultant, and speaker dedicated to helping students and professionals design meaningful, values-driven career paths.