Carrying Equity in COVID-19 Vaccination Forward: Guidance Informed by Communities of Color

This article highlights key points from a report by CommuniVax on how state and local officials can better serve groups with persistently low vaccine coverage. It also discusses best practices, recommended ways to address vaccine hesitancy, and key considerations for diversity and building trust.

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Building Trust

Building trust in COVID-19 vaccination and other public health interventions is fundamental to the work of public health and efforts to end the COVID-19 pandemic. We can build trust by combating misinformation, supporting trusted messengers and networks, improving our trustworthiness, and deepening relationships that engender trust over time. Building trust between public health and communities facilitates acceptance of public health interventions and can cultivate an equitable COVID-19 response now and conditions for well-being in the future.


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Public Health